Free Sales Tool

Generate a sales battlecard
in 60 seconds. Free.

Drop in your product + a competitor. Get a one-page battlecard your AEs will actually use — counter-positioning, objection scripts, trap questions, and pricing.

01

Competitor pitch, in their words

We scrape their live homepage and extract their actual value proposition — the language a prospect hears when they visit your competitor's site. Know your enemy as they know themselves.

02

Top 3 objections + scripted counters

The 3 most common things a competitor AE says when you're both in a deal. Each one comes with a 2-sentence rebuttal grounded in actual pricing and feature data — not generic templates.

03

When to win / when to walk

Clear signals for which deal profiles favor you vs. the competitor. Spend time on winnable deals. Qualify out faster when you're outgunned on a specific dimension.

04

Pricing comparison

Current pricing tiers side-by-side, pulled from their live page. AEs shouldn't be guessing at pricing during a call — now they don't have to.

05

Key talk tracks

3–5 dimension-specific counter-positioning bullets: how to reframe each of their differentiators on your terms. The language you want in your AE's head before they dial.

06

Trap questions to ask the buyer

Questions that surface competitor weaknesses without you having to make the claim. The buyer does it themselves — which is 10x more credible than you saying it.

Why most battlecards die in a Notion graveyard

The problem

  • Built once by a PMM who left six months ago
  • Pricing is two major rewrites out of date
  • Written for the deal pattern from 18 months ago
  • Too long — AEs read the title and close the tab
  • No objection scripts, just feature comparisons

The Briefly fix

  • Generated fresh from live competitor pages
  • Pricing section pulled from their site today
  • One page — meant to be read in 90 seconds
  • Objection scripts, not just feature tables
  • Pro tier monitors competitor pages and alerts you when pricing changes
Free forever

First battlecard requires no signup. Competitor pitch, pricing, and key differentiators — free with no account. Email to download the full card (objection scripts + trap questions).

Pro — $49/mo

Unlimited battlecards + unlimited competitive briefs + competitor page monitoring + Radar alerts. Everything under one subscription.

See what's included →

"Built by a PMM who lost deals to better battlecards."

Frequently asked questions

What's in a Briefly battlecard?

Competitor pitch (in their own language), current pricing from their live page, counter-positioning per dimension, 3 objection scripts with scripted rebuttals, "when to win / when to walk" deal signals, and trap-setting questions for sales calls. All one page, formatted to scan in 90 seconds.

How long does it take?

30–60 seconds. The generator scrapes both pages live, then AI structures the output. Slow pages add a few seconds. Most battlecards complete in under a minute.

Is it free?

First battlecard: free, no signup. Email required to download the full card (unlocks objection scripts and trap questions). Third battlecard requires a free account. Unlimited battlecards are Pro ($49/mo).

How is this different from a competitive brief?

A battlecard is the 90-second pre-call reference for AEs. A competitive brief is the 5–10 page strategic doc for product and marketing teams with full feature analysis and positioning strategy. Briefly generates both — the brief is the research, the battlecard is the weapon.

How do I keep battlecards current?

Competitor pricing changes fast. Pro subscribers get automatic monitoring — Briefly checks competitor pages on an hourly schedule and sends an alert when pricing or positioning changes. Regenerate with one click.

Ready to win the next competitive deal?

Your first battlecard takes 60 seconds. No account required.

Generate battlecard free →